fitness

LIFT Athletic™ is LIVE!

For years, we here at LIFT Fitness® have helped many people start exercising, as well as working with the weekend warriors and athletes. Our goal has always been, and always will be, on every day people.

There has been increasing demand to get access to our trainings for those looking to start races/marathons, improve their skills, and do better in sports they may be playing – K-12 up through adults!

So, on April 1, 2023, we were pleased to announce the official brand LIFT Athletic™ under our umbrella.

We are very excited to make this announcement that we will be launching more specialized programs under the LIFT Athletic™ banner in the near future. For now, if you are interested in any services to help train for a specific event, or if you are already an athlete looking to hone your skill, we offer the LIFT Athletic™ Customized Workout Plans. Simply email us at info@liftfitness.com for pricing and to purchase.

As always – our goal is Life Inspired Functional Training®.

Make Fitness a Lifestyle Instead of a Goal to be Reached

If being healthy and fit is important, why do so many of us fail at it?  It’s not from a lack of trying.  Truth is, each year consumers spend billions of dollars on weight loss products, diet programs, supplements, gym memberships, etc.  We spend this money to reach a goal of losing those 20, 30, 40…extra pounds we’ve been carrying around, getting 6-pack abs we see on TV, or being 60 and moving like a 30-year old.  

Are these goals bad or unachievable?  Of course not.  It’s important to know what you are shooting for.  But, it’s more than just about a goal.  It’s about creating a lifestyle, and it’s not as hard as you think.  In fact, you just might be more successful…Here’s why.  

What Happens When We Set a Goal?

Three unfortunate things tend to happen when we set a goal(s):

  1. We have unrealistic expectations.  Those 20+ pounds?  We try to lose them in a matter of weeks.  6-pack abs?  “My body can look like his/hers if I work hard enough.”  60 the new 30?  “All I need is that supplement.”
  2. We go to extremes, we try to do too much too fast.  We jump all in on the latest fad diet or workout trend only to exhaust ourselves, burn out, quit, and feel like a failure.
  3. We look at that goal(s) as the end all.  Once we reach it we think we are done.

Of course, as mentioned above, having a goal is important.  If you don’t know what you want to achieve, then shooting for something intangible is a sure miss.  We have to have goals.  But, if we focus more on making health and fitness a lifestyle, then our chances of not only reaching the goal, but maintaining what we achieved, are even greater.  

A Fit and Healthy Lifestyle…Yours for the Taking

Let’s look at 5 simple ways to make fitness a lifestyle.  Don’t try to do all 5 at once.  Just take one at a time until it is a part of who you are, then move on to what you think you can do next.

  1. Don’t deprive yourself of the foods you love, as it rarely lasts before you eat them again.  Instead, make them healthier.  Love pizza?  Make your own dough (it’s actually quick and easy) and load it up with more fresh vegetables than meat.
  2. Find exercise you like to do.  If you don’t like it, you won’t stick to it.  If you hate to run but love walking, make it really brisk walking to get your heart rate up.  Even consistent low intensity exercise is better than inconsistent high intensity, or worse, none at all.
  3. When you get off track, take 1 small step to get back on.  If you ate junk food today, make yourself a promise to eat 1 healthy meal tomorrow.
  4. While never easy, stop comparing yourself with someone else and how they look.  Your body is your body and it can be fit and healthy.  Our muscles aren’t built all the same and they won’t always take on the same look.  They don’t have to for you to be just as strong and healthy.
  5. Switch things up every once in a while.  Try new foods, mix up your exercise and physical activity/hobbies during the week.  You’d be surprised how this turns out to be a fun and motivating way to live a healthy, fit lifestyle.

Think about fitness as a lifestyle instead of a fixed goal to be won and done.  In the long run, it really is the key to long term success.

The One Thing Holding You Back From… (Excuses)

You want to lose weight.  You want to look and feel great all the time.  You want a profitable business/career.  You want to ditch the dieting forever.  Once you lose that weight you want to keep it off.  You want less stress and more energy.  

These are great things we all want.  Why is it so difficult then to lose that weight, or get off that dieting roller coaster, and achieve everything we want.  The answer most often lies in the excuses we tell ourselves.  

There are good reasons for not doing something we want or intend to do.  It might be an emergency or something of more importance that comes up and we have to postpone that thing we wanted/meant to do.  Any reason we give ourselves is real and valid at the time. 

What happens when we keep using these “reasons” day after day, month after month?  Sadly, these once valid reasons become the “good” excuses we have for putting off what we wanted, intended, or knew we should do.  The excuses we made were good, but they didn’t get us anywhere.

It’s safe to say all of us have used these 3 excuses at one time or another.

Excuse #1: “I Have No Time/I’m Too Busy.”

Time to get real on this excuse.  We all have 24 hours in a day…not more, not less.  People that perform at high levels of achievement don’t have any more time than the rest of us, and in fact it’s likely they are even busier.  Consider Richard Branson, Brendon Burchard, Tony Robbins, Oprah Winfrey…the list goes on.  What they do is make time for what is important to them, and yes their fitness and health are critical factors to their high performance.

Here are a few options for busting through the exercise time excuse:

  • Been off the exercise wagon a while?  Take 5-10 minutes each day (no more until this becomes so easy and a habit) and do something physical.  Walk, jog, do a few push-ups, crunches, stretches, etc. 
  • Exercise in the morning before your day truly becomes busy.
  • Literally schedule exercise into your day, just like you would a meeting.  If 15-minutes is all you have tomorrow, then 15-minutes it is.   

Excuse #2: “I’ve Tried [such and such] Before and It Didn’t Work.”

There are two things about this excuse.  One, maybe the diet or weight loss program you tried really didn’t work for you.  Fine, but did you try something else or just give up?  Second, maybe you had a failed attempt at losing weight or reaching whatever goal you had.  Did you get discouraged and just give up?

The biggest problem with this excuse is letting failure have its way.  Everyone fails at times.  High performers do.  The difference is they get back into the “game” quickly.

How about trying this:  Have a plan for when you do fail.  For example, 2 days in a row of skipping exercise is all I will allow myself; or if I eat poorly 1 day, the next day I’ll eat a healthy breakfast and dinner.

Excuse #3: “I Don’t Have Money To [join a gym, pay a personal trainer, buy a program].”

This excuse requires a certain amount of honesty.  Do you truly lack money to make even a small investment in your health and fitness?  Is losing weight and being fit really on the top of your list of importance?  How badly and how fast do you want to lose that weight, be stronger, more mobile…?

The key to ditching this excuse is being able to answer these questions.  Because what is important to us, we usually put our resources into and accomplish.  And while money is a legitimate concern, running or fast walking outside and doing bodyweight exercises at home are free.  Small purchases of a few key pieces of equipment to have at home can help you level up. 

Bottom Line…

Examine your reasons for skipping exercise and continuing to eat unhealthy.  Have these become excuses over time?  If so, take one excuse and make just one small change to be better.  Stick with that until it is so easy that you know you can make a second small change.  The road ahead to losing weight, feeling great and having the life you want then becomes that much easier.